“A powerhouse, a classic.”–James B. Patterson*, bestselling novelist and former Chairman and Creative Director of J. Walter Thompson, U.S.A., Inc.
“An invaluable, easy-to-follow blueprint for winning, serving and keeping customers…This book is a must for any business.” –Jere W. Thompson, President and CEO, The Southland Corporation
Michael LeBoeuf, one of the nation’s foremost business consultants, presents a hard-hitting, action-ready rewards-and-incentives program for creating a winning sales team. This classic no-nonsense guide is completely revised and updated for today’s computer-driven world. It contains everything you need to know about successful selling and–most important of all–how to win customers for life.
Author: Michael LeBoeuf